Wednesday, February 28, 2007

Does Business Networking really work?

I was at a networking meeting yesterday evening and someone asked me if I thought business networking really worked. I said I was biased, but why had she asked. She explained that the opinion of another contact was that it didn't.

I asked which she thought was the more powerful, telling prospects about yourself or by having someone else that they trust tell them about you. She thought it was by having someone else talking about you....

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